FP
Founder profile
Co-founder @ GTM ARM
March 20 · LinkedIn
Your LinkedIn profile is a landing page. Most founders treat it like a résumé.
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For B2B founders whose ICP is active on LinkedIn
LinkedIn Organic
LinkedIn thought leadership content that generates demand — done-for-you.
- 2–3 weekly posts per profile
- Done-for-you graphic design
- LinkedIn distribution
- Bi-weekly interviews
GA
GTM ARM Team
Company
150k+ followers · 30m+ organic impressions
FP
Founder profile
Executive ghostwriting
10k+ followers · 1m+ organic impressions
TM
Team profiles
Employee advocacy
5k+ avg followers · 500k+ impressions
Trusted by the most fast-moving GTM teams in the world
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Calendar
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Why LinkedIn content
LinkedIn content is the best inbound channel for B2B
The future of inbound is founder and employee-led content.
Personal brand
- Attract leads, don't chase
- Top talent finds you
- Trust compounds over time
Company brand
- Team profiles amplify reach
- Consistent category presence
- Inbound supports outbound
Timeline
Getting started
Pick any week to see what goes live in your first month.
Week 1: Strategy
Humans + AI deep research
We analyze your digital footprint, niche, and competitors to plan your content blueprint — content pillars, interview schedule, and profile audit.
Week 2: Execution
Content creation
We transform your LinkedIn profile into a high-converting landing page, build your content calendar, and send your first posts for approval.
Week 3: Distribution
LinkedIn scheduling
Your content engine switches on. First pieces publish — impressions and followers start compounding.
Week 4+: Conversion
Ongoing creation & reporting
We ship content consistently, run bi-weekly interviews, and route engaged leads to your team.
Done-for-you
Founder thought leadership
- 2–3 weekly posts per profile
- Done-for-you graphic design
- Bi-weekly interviews
- LinkedIn distribution
Consulting
LinkedIn consulting
- Profile optimization sprints
- Content calendar buildout
- Ghostwriting & copy review
- General LinkedIn strategy calls
FAQs
Frequently Asked
Questions
LinkedIn thought leadership content that generates demand, done-for-you: 2–3 weekly posts per profile, done-for-you graphic design, LinkedIn distribution, and bi-weekly interviews — plus profile optimization and consulting.